The first of two posters, this one was created on behalf of the fictional Chambers Group. The content of this poster was designed to persuade the audience of the benefits to cloning.
I used blues and whites to lend a sense of health and cleanliness to the overall mood of the poster. The double helix acts as a light source between the two babies.
Both children are purposefully aligned right-side up—unlike on the Poseidon Poster—to give the sense that the scene is non-threatening.
The guidelines for this project required two 11×17″ informational posters be made to argue for and against a controversial medical program.