ARTDOCS Banner

ARTDOCS Banner

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While not directly related to this year’s auction, I was also asked to make an 8×6 foot banner using their + logo and x-ray hands while also bringing in the typographic work I’d established on their other print materials.

Thoughts

Doing art and design on a computer, you have levels of zoom and a grasp that what you’re making will be this big or this small when it’s printed.┬áThis was the first time I was personally taken by how different it is to work on something on a small screen knowing it would be reproduced bigger but not really grasping how big until I saw the finished banner on a wall.