My sister is getting her MBA from Milligan and asked if I would help make a poster that she could give to everyone in her program.
In early planning, the idea had been to combine several elements from their case studies into a lighthearted collage that embodied the program. This included elements like a pagoda, paper airplanes, and a ship in a bottle.
Not pictured here: all of the iterations that were scrapped to arrive at this elegant poster.
This project was a really good reminder of how important it is to fully sketch a concept in the beginning. Realizing some parts on paper while leaving others to your mind’s eye may (or may not) pan out.
Eventually the idea became to embody the MBA program as a bottle, frame it like a liquor ad, and include a funny Surgeon General-esque warning.
“Be ye warned! May contain dubious business plans, pirates of questionable ethics, fire-breathing deadlines, disgruntled hotel employees, or poorly manufactured widgets. Degree-seeking students without the internal fortitude to persevere in the face of such overwhelming odds are strongly encouraged to consider an alternative career in the field of underwater basket weaving.” —Lisa